Ten Credos of Compassionate Marketing

Nyontek dari weblog Hermawan Kertajaya: The Ten Credos of Compassionate Marketing …

  • Love your customers, respect your competitors
  • Be sensitive to change, be ready to transform
  • Guard your name, be clear of who you are
  • Customers are diverse, go first to who really needs you
  • Always offer a good package, at a fair price
  • Always make yourself available, spread the good news
  • Get your customers, keep and grow with them
  • Whatever your business, it is a service business
  • Always refine your business process, in terms of quality, cost, and delivery
  • Gather relevant information, but use wisdom in final decision
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